Tom & Jerry / Zack Snyder’s Justice League
Results
Average compliance achieved
Number of Stores visited
Number of hours
Number of products ordered
Additional results
- Morrisons New Release Tower POS was walked in and sited in 94% of stores
- The Tom & Jerry Stockee and Justice League Stockee were successfully sited in 100% of stores
- Sainsbury's SS2 POS was successfully set up in 81% of stores
- Chart compliance was strong across Sainsbury's and HMV achieving 96% and 98%
- Launch calls were also used for the Set Up of Warner’s Father’s Day promotion in Morrisons stores
- eXPD8 provided the Client with multiple interim reports across launch day for all chains and provided Final Reports with detailed lists of non-compliant stores for review with the retailers, and have passed these to the eXPD8 retailer implants for additional review
Our response
Warner’s Tom & Jerry and Zack Snyder’s Justice League launched Monday 24th May.
The new Tom & Jerry film is a great addition to the brilliant animated series in which eXPD8 are delighted to be supporting after the success of the recent film Shipper in Morrisons. In addition, Zack Snyder’s Justice League is the most recent supplement to the DC Comics Universe of films, in which we are delighted to get behind again.
